Page 8 - Marketing Module V3
P. 8
Key Feature
Campaign Administration
▪ Configure and manage marketing campaigns directly within CareDesk.
▪ Assign monetary value to visit reasons for better ROI tracking.
Campaign Tracking
▪ Monitor and record the impact of marketing efforts on patient encounters.
▪ Use passive and active tracking methods to capture campaign data across
various touchpoints.
Customizable Settings:
▪ Flexibility to rename labels and customize campaign entries to match
specific organizational needs.
▪ Utilize default values for streamlined operations where campaign
assignment is optional.
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