Page 22 - WARM Strategic Plan
P. 22

Donor Analysis







                              Donor Type                2023-2022                  2022-2021                 2021-2020             2020-2019             2019-2018


                              Active (all)                               1,780                     1,929                  2,335                 2,661                 1,198

                              New                                           435                       523                    901                1,462                    415

                              Reactivated                                   387                       337                    298                   500                   252






                                                                                        Donor Analysis (Last 3 FY)

                               3,000


                               2,500

                               2,000


                               1,500


                               1,000

                                500


                                  0
                                                        Active (all)                                   New                                        Reactivated

                                                                             2018-2019  2019-2020   2020-2021  2021-2022   2022-2023
   17   18   19   20   21   22   23   24